Adidas logo

Adidas Markenfarben

"Impossible is nothing"

Adidas is a global sportswear brand recognized by its three-stripe trademark and trefoil logo, spanning performance and lifestyle fashion.

https://adidas.com

Adidas documents one official color for its fashion identity: Black (#000000). At 21:1 against white it clears WCAG AA's 4.5:1 floor for body text.

Logo herunterladen:
PNG WebP JPEG

Adidas Farbpalette

Adidas verwendet 1 offizielle Farbe in seiner Markenidentität.

Black

#000000
HEX #000000
RGB 0, 0, 0
HSL 0,0°, 0,0%, 0,0%
On white 21,0:1
On black 1,0:1
As text on white AAA

Häufig gestellte Fragen

What are the official Adidas brand colors?
Adidas verwendet 1 offizielle Markenfarbe in seiner visuellen Identität. Jede Farbe auf dieser Seite enthält die genauen HEX, RGB und HSL-Werte, damit Sie sie in jedem Design-Tool präzise reproduzieren können.
How do I use Adidas brand colors in CSS?
Click the copy button next to any HEX code on this page to copy it to your clipboard. Then use it in CSS like: color: #HEX; or background-color: #HEX;.
Are these Adidas colors official?
The color codes on this page are sourced from Adidas's publicly available brand guidelines, press kits, and official resources. We strive to keep them accurate and up to date.
What color formats are available?
Each Adidas brand color is shown in HEX, RGB, and HSL formats. Click on any color swatch to visit its detail page where you'll also find HSV, CMYK, and OKLCH values.
Can I use Adidas brand colors in my project?
Brand colors are typically trademarked as part of a company's visual identity. You can reference them for educational, editorial, or interoperability purposes. For commercial use in a way that implies endorsement or affiliation, check Adidas's brand guidelines.
What is the primary Adidas color?
The primary Adidas brand color is Black (#000000). This is the first color listed in the brand palette and is typically the most recognizable.
How do I ensure color accuracy across devices?
HEX and RGB values render consistently in digital media (web, apps, screens). For print, convert to CMYK using the values on each color's detail page. Monitor calibration and color profiles can affect perception, so always proof on target devices.
Do Adidas colors meet accessibility standards?
Accessibility depends on how colors are paired. Click any color to see its WCAG contrast ratios against white and black. Use our Contrast Checker to test any two Adidas colors together.
How often are brand colors updated?
We periodically review and update brand color data. If Adidas rebrands or publishes new guidelines, we update our records accordingly. If you spot an outdated color, feel free to let us know.
What other brands have similar colors?
Click on any Adidas color to visit its detail page, which shows other brands that use the same or very similar hex values. You can also browse all brands on our Brands page.

Accessibility of the Adidas palette

Of the 1 recorded color, 1 reaches the WCAG 2.1 AA ratio of 4.5:1 against a white background — the threshold normal-size body text must meet. Colors below that line are not failures of the palette: they remain valid as fills carrying white text, as large text at the 3:1 threshold, and as borders, icons, and other non-text elements, which SC 1.4.11 also holds to 3:1. A logotype set in such a color is exempt from the requirement entirely.

Reference: WCAG AA vs AAA contrast requirements compared · Kontrastprüfer

Ähnliche Artikel

Markenstories

Nike-Markenfarben: Just Do It in Schwarz und Weiß

Mai 03, 2024

Adidas and its associated marks are trademarks of their respective owner. ColorFYI records publicly published brand-guideline color values for reference, editorial, and interoperability purposes, and is neither affiliated with nor endorsed by Adidas.