Ebay logo

Ebay Markenfarben

"Buy it. Sell it. Love it."

eBay is a global e-commerce marketplace connecting millions of buyers and sellers for new, used, and unique items.

https://ebay.com

Red (#E53238) carries the Ebay identity, alongside Blue (#0064D2), Yellow (#F5AF02), and Green (#86B817). Blue alone reaches the 4.5:1 threshold WCAG AA applies to normal-size body text on a white background, measuring 5.59:1; the other three are limited to fills, large text, and non-text elements.

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Ebay Farbpalette

Ebay verwendet 4 offizielle Farben in seiner Markenidentität.

Red

#E53238
HEX #E53238
RGB 229, 50, 56
HSL 358,0°, 77,5%, 54,7%
On white 4,33:1
On black 4,84:1
As text on white AA Large

Blue

#0064D2
HEX #0064D2
RGB 0, 100, 210
HSL 211,4°, 100,0%, 41,2%
On white 5,59:1
On black 3,75:1
As text on white AA

Yellow

#F5AF02
HEX #F5AF02
RGB 245, 175, 2
HSL 42,7°, 98,4%, 48,4%
On white 1,91:1
On black 11,02:1
As text on white Fail

Green

#86B817
HEX #86B817
RGB 134, 184, 23
HSL 78,6°, 77,8%, 40,6%
On white 2,36:1
On black 8,88:1
As text on white Fail

Häufig gestellte Fragen

What are the official Ebay brand colors?
Ebay verwendet 4 offizielle Markenfarben in seiner visuellen Identität. Jede Farbe auf dieser Seite enthält die genauen HEX, RGB und HSL-Werte, damit Sie sie in jedem Design-Tool präzise reproduzieren können.
How do I use Ebay brand colors in CSS?
Click the copy button next to any HEX code on this page to copy it to your clipboard. Then use it in CSS like: color: #HEX; or background-color: #HEX;.
Are these Ebay colors official?
The color codes on this page are sourced from Ebay's publicly available brand guidelines, press kits, and official resources. We strive to keep them accurate and up to date.
What color formats are available?
Each Ebay brand color is shown in HEX, RGB, and HSL formats. Click on any color swatch to visit its detail page where you'll also find HSV, CMYK, and OKLCH values.
Can I use Ebay brand colors in my project?
Brand colors are typically trademarked as part of a company's visual identity. You can reference them for educational, editorial, or interoperability purposes. For commercial use in a way that implies endorsement or affiliation, check Ebay's brand guidelines.
What is the primary Ebay color?
The primary Ebay brand color is Red (#E53238). This is the first color listed in the brand palette and is typically the most recognizable.
How do I ensure color accuracy across devices?
HEX and RGB values render consistently in digital media (web, apps, screens). For print, convert to CMYK using the values on each color's detail page. Monitor calibration and color profiles can affect perception, so always proof on target devices.
Do Ebay colors meet accessibility standards?
Accessibility depends on how colors are paired. Click any color to see its WCAG contrast ratios against white and black. Use our Contrast Checker to test any two Ebay colors together.
How often are brand colors updated?
We periodically review and update brand color data. If Ebay rebrands or publishes new guidelines, we update our records accordingly. If you spot an outdated color, feel free to let us know.
What other brands have similar colors?
Click on any Ebay color to visit its detail page, which shows other brands that use the same or very similar hex values. You can also browse all brands on our Brands page.

Accessibility of the Ebay palette

Of the 4 recorded colors, 1 reach the WCAG 2.1 AA ratio of 4.5:1 against a white background — the threshold normal-size body text must meet. Colors below that line are not failures of the palette: they remain valid as fills carrying white text, as large text at the 3:1 threshold, and as borders, icons, and other non-text elements, which SC 1.4.11 also holds to 3:1. A logotype set in such a color is exempt from the requirement entirely.

Reference: WCAG AA vs AAA contrast requirements compared · Kontrastprüfer

Ebay and its associated marks are trademarks of their respective owner. ColorFYI records publicly published brand-guideline color values for reference, editorial, and interoperability purposes, and is neither affiliated with nor endorsed by Ebay.