RAL 3017 Rose

RAL 3017 Rose (#E63244) is a vivid, bright warm red-pink from the RAL Classic system — a classic rose tone that sits between candy red and hot pink. This lively, attention-commanding rose is used in fashion accessories, cosmetic packaging, and European advertising design for its fresh, confident femininity and high visual energy.

Pure red is the color of adrenaline, passion, and urgency. It raises heart rate and stimulates appetite, which is why fast-food chains and sale banners rely on it worldwide. Culturally, red signifies luck and prosperity in East Asia while representing danger and prohibition in Western road signage.

Medium red is ideal for call-to-action buttons, sale badges, and notification dots where instant attention is needed. It should be used sparingly as an accent rather than a dominant background to avoid visual fatigue. Red pairs effectively with white text for maximum legibility in buttons and banners.