Drop logo

Drop 브랜드 색상

Drop (formerly Massdrop) is an enthusiast marketplace that curates group buys and community-driven product collaborations for audiophiles, mechanical keyboard fans, and tech enthusiasts. It connects passionate communities with unique, often limited-edition products. Drop's dark, minimalist brand reflects the taste-driven, technically refined culture of its communities.

https://drop.com

Cardinal (#C6202D) carries the Drop identity, alongside Siren (#7E053A) and Light Orchid (#DAA3CB). Against white, Cardinal and Siren meet WCAG AA's 4.5:1 floor for body text, while the other is limited to fills, headline-size text, and non-text roles.

로고 다운로드:

Drop 색상 팔레트

Drop은(는) 브랜드 아이덴티티에 3개의 공식 색상을 사용합니다.

Cardinal

#C6202D

HEX #C6202D
RGB 198, 32, 45
HSL 355.3°, 72.2%, 45.1%
On white 5.76:1
On black 3.65:1
As text on white AA

Siren

#7E053A

HEX #7E053A
RGB 126, 5, 58
HSL 333.7°, 92.4%, 25.7%
On white 10.66:1
On black 1.97:1
As text on white AAA

Light Orchid

#DAA3CB

HEX #DAA3CB
RGB 218, 163, 203
HSL 316.4°, 42.6%, 74.7%
On white 2.08:1
On black 10.08:1
As text on white Fail

자주 묻는 질문

What are the official Drop brand colors?
Drop은(는) 비주얼 아이덴티티에 3개의 공식 브랜드 색상을 사용합니다. 이 페이지의 각 색상에는 정확한 HEX, RGB, HSL 값이 포함되어 있어 어떤 디자인 도구에서도 정확하게 재현할 수 있어요.
How do I use Drop brand colors in CSS?
Click the copy button next to any HEX code on this page to copy it to your clipboard. Then use it in CSS like: color: #HEX; or background-color: #HEX;.
Are these Drop colors official?
The color codes on this page are sourced from Drop's publicly available brand guidelines, press kits, and official resources. We strive to keep them accurate and up to date.
What color formats are available?
Each Drop brand color is shown in HEX, RGB, and HSL formats. Click on any color swatch to visit its detail page where you'll also find HSV, CMYK, and OKLCH values.
Can I use Drop brand colors in my project?
Brand colors are typically trademarked as part of a company's visual identity. You can reference them for educational, editorial, or interoperability purposes. For commercial use in a way that implies endorsement or affiliation, check Drop's brand guidelines.
What is the primary Drop color?
The primary Drop brand color is Cardinal (#C6202D). This is the first color listed in the brand palette and is typically the most recognizable.
How do I ensure color accuracy across devices?
HEX and RGB values render consistently in digital media (web, apps, screens). For print, convert to CMYK using the values on each color's detail page. Monitor calibration and color profiles can affect perception, so always proof on target devices.
Do Drop colors meet accessibility standards?
Accessibility depends on how colors are paired. Click any color to see its WCAG contrast ratios against white and black. Use our Contrast Checker to test any two Drop colors together.
How often are brand colors updated?
We periodically review and update brand color data. If Drop rebrands or publishes new guidelines, we update our records accordingly. If you spot an outdated color, feel free to let us know.
What other brands have similar colors?
Click on any Drop color to visit its detail page, which shows other brands that use the same or very similar hex values. You can also browse all brands on our Brands page.

Accessibility of the Drop palette

Of the 3 recorded colors, 2 reach the WCAG 2.1 AA ratio of 4.5:1 against a white background — the threshold normal-size body text must meet. Colors below that line are not failures of the palette: they remain valid as fills carrying white text, as large text at the 3:1 threshold, and as borders, icons, and other non-text elements, which SC 1.4.11 also holds to 3:1. A logotype set in such a color is exempt from the requirement entirely.

Reference: WCAG AA vs AAA contrast requirements compared · 대비 검사기

관련 글

Drop and its associated marks are trademarks of their respective owner. ColorFYI records publicly published brand-guideline color values for reference, editorial, and interoperability purposes, and is neither affiliated with nor endorsed by Drop.