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Hex Brand Colors

Hex is a collaborative data analytics platform where data teams can build SQL queries, Python notebooks, and interactive apps in a shared workspace, combining the best of notebooks and BI tools. Used by modern data teams, it replaces siloed BI tools and spreadsheets. Hex's dark, bold brand reflects technical sophistication and the depth of its data capabilities.

https://hex.com

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Hex Color Palette

Hex uses 8 official colors in its brand identity.

14141C

#14141C

HEX #14141C
RGB 20, 20, 28
HSL 240.0°, 16.7%, 9.4%

F5C0C0

#F5C0C0

HEX #F5C0C0
RGB 245, 192, 192
HSL 0.0°, 72.6%, 85.7%

5CB198

#5CB198

HEX #5CB198
RGB 92, 177, 152
HSL 162.4°, 35.3%, 52.7%

A477B2

#A477B2

HEX #A477B2
RGB 164, 119, 178
HSL 285.8°, 27.7%, 58.2%

CDA849

#CDA849

HEX #CDA849
RGB 205, 168, 73
HSL 43.2°, 56.9%, 54.5%

FBF9F9

#FBF9F9

HEX #FBF9F9
RGB 251, 249, 249
HSL 0.0°, 20.0%, 98.0%

5F509D

#5F509D

HEX #5F509D
RGB 95, 80, 157
HSL 251.7°, 32.5%, 46.5%

717A94

#717A94

HEX #717A94
RGB 113, 122, 148
HSL 224.6°, 14.1%, 51.2%

Frequently Asked Questions

What are the official Hex brand colors?
Hex uses 8 official brand colors in its visual identity. Each color on this page includes the exact HEX, RGB, and HSL values so you can reproduce them accurately in any design tool.
How do I use Hex brand colors in CSS?
Click the copy button next to any HEX code on this page to copy it to your clipboard. Then use it in CSS like: color: #HEX; or background-color: #HEX;.
Are these Hex colors official?
The color codes on this page are sourced from Hex's publicly available brand guidelines, press kits, and official resources. We strive to keep them accurate and up to date.
What color formats are available?
Each Hex brand color is shown in HEX, RGB, and HSL formats. Click on any color swatch to visit its detail page where you'll also find HSV, CMYK, and OKLCH values.
Can I use Hex brand colors in my project?
Brand colors are typically trademarked as part of a company's visual identity. You can reference them for educational, editorial, or interoperability purposes. For commercial use in a way that implies endorsement or affiliation, check Hex's brand guidelines.
What is the primary Hex color?
The primary Hex brand color is 14141C (#14141C). This is the first color listed in the brand palette and is typically the most recognizable.
How do I ensure color accuracy across devices?
HEX and RGB values render consistently in digital media (web, apps, screens). For print, convert to CMYK using the values on each color's detail page. Monitor calibration and color profiles can affect perception, so always proof on target devices.
Do Hex colors meet accessibility standards?
Accessibility depends on how colors are paired. Click any color to see its WCAG contrast ratios against white and black. Use our Contrast Checker to test any two Hex colors together.
How often are brand colors updated?
We periodically review and update brand color data. If Hex rebrands or publishes new guidelines, we update our records accordingly. If you spot an outdated color, feel free to let us know.
What other brands have similar colors?
Click on any Hex color to visit its detail page, which shows other brands that use the same or very similar hex values. You can also browse all brands on our Brands page.

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