#2E20A5

Color Values

HEX

#2E20A5

RGB

46, 32, 165

HSL

246.3, 67.5%, 38.6%

HSV

246.3, 80.6%, 64.7%

CMYK

72.1%, 80.6%, 0.0%, 35.3%

OKLCH

0.3721 0.1977 275.6

Properties

Cool Dark Nearest: darkblue

Color Psychology

True blue is the world's most popular favorite color, representing trust, competence, and stability. It suppresses appetite and promotes productivity, making it ideal for work environments. Blue is the dominant color in corporate branding because it communicates reliability without emotional excess.

Design Usage

Medium blue is the default choice for primary buttons, navigation bars, and link text across the web. It forms the foundation of design systems for banking, insurance, and enterprise SaaS products. While universally safe, it benefits from a distinctive hue angle or saturation to avoid blending into the sea of blue brands.