#723DAB

#723DAB

Color Values

HEX

#723DAB

RGB

114, 61, 171

HSL

268.9, 47.4%, 45.5%

HSV

268.9, 64.3%, 67.1%

CMYK

33.3%, 64.3%, 0.0%, 32.9%

OKLCH

0.4814 0.1697 302.6

Properties

Cool Dark Nearest: rebeccapurple

Color Harmonies

Complementary

#723DAB

#76AB3D

Analogous

#3D3FAB

#A93DAB

#723DAB

Triadic

#723DAB

#AB723D

#3DAB72

Split Complementary

#723DAB

#ABA93D

#3FAB3D

Tetradic

#723DAB

#AB3D3F

#76AB3D

#3DABA9

Color Blindness Simulation

Original

#723DAB

Protanopia

#5B5B90

Deuteranopia

#5E628A

Tritanopia

#6F7B77

Achromatopsia

#505050

CSS Usage

background-color: #723DAB;
color: #723DAB;
border-color: #723DAB;
Nearest Tailwind: Purple 900 #581C87

Tailwind Shades

50
#F7F4FA
100
#EDE6F4
200
#DBCAEC
300
#C1A5DF
400
#9F74CD
500
#7D43BC
600
#643696
700
#502B78
800
#3F225E
900
#301C45
950
#1E122C

Contrast Checker

Text on white

7.07:1

AA Pass AAA Pass

Text on black

2.97:1

AA Fail AAA Fail

Related Articles

Tutorials

Responsive Color: Adapting Colors for Different Screens

Jan 23, 2026
Tutorials

Color for Data Storytelling: Beyond Default Chart Colors

Jan 21, 2026
Tutorials

How to Choose Brand Colors: A Step-by-Step Guide

Jan 18, 2026