#7440B0

#7440B0

Color Values

HEX

#7440B0

RGB

116, 64, 176

HSL

267.9, 46.7%, 47.1%

HSV

267.9, 63.6%, 69.0%

CMYK

34.1%, 63.6%, 0.0%, 31.0%

OKLCH

0.4914 0.1717 301.7

Properties

Cool Dark Nearest: NCS S 2050-R70B Violet

Color Harmonies

Complementary

#7440B0

#7CB040

Analogous

#4044B0

#AC40B0

#7440B0

Triadic

#7440B0

#B07440

#40B074

Split Complementary

#7440B0

#B0AC40

#44B040

Tetradic

#7440B0

#B04044

#7CB040

#40B0AC

Color Blindness Simulation

Original

#7440B0

Protanopia

#5D5D95

Deuteranopia

#60648E

Tritanopia

#717F7B

Achromatopsia

#535353

CSS Usage

background-color: #7440B0;
color: #7440B0;
border-color: #7440B0;
Nearest Tailwind: Purple 900 #581C87

Tailwind Shades

50
#F7F4FA
100
#EDE6F4
200
#DACBEC
300
#C0A5DE
400
#9E75CD
500
#7B44BB
600
#633696
700
#4F2B78
800
#3E225E
900
#2F1C45
950
#1E122B

Contrast Checker

Text on white

6.77:1

AA Pass AAA Fail

Text on black

3.1:1

AA Fail AAA Fail

Related Articles

Tutorials

Responsive Color: Adapting Colors for Different Screens

Jan 23, 2026
Tutorials

Color for Data Storytelling: Beyond Default Chart Colors

Jan 21, 2026
Tutorials

How to Choose Brand Colors: A Step-by-Step Guide

Jan 18, 2026