#7940B1

#7940B1

Color Values

HEX

#7940B1

RGB

121, 64, 177

HSL

270.3, 46.9%, 47.3%

HSV

270.3, 63.8%, 69.4%

CMYK

31.6%, 63.8%, 0.0%, 30.6%

OKLCH

0.4979 0.1739 303.9

Properties

Cool Dark Nearest: rebeccapurple

Color Harmonies

Complementary

#7940B1

#78B140

Analogous

#4140B1

#B140B1

#7940B1

Triadic

#7940B1

#B17940

#40B179

Split Complementary

#7940B1

#B1B140

#40B141

Tetradic

#7940B1

#B14140

#78B140

#40B1B1

Color Blindness Simulation

Original

#7940B1

Protanopia

#606096

Deuteranopia

#64688F

Tritanopia

#76807B

Achromatopsia

#545454

CSS Usage

background-color: #7940B1;
color: #7940B1;
border-color: #7940B1;
Nearest Tailwind: Purple 800 #6B21A8

Tailwind Shades

50
#F7F4FA
100
#EDE6F4
200
#DBCBEC
300
#C2A5DF
400
#A174CD
500
#8044BB
600
#663696
700
#522B78
800
#40225E
900
#311C45
950
#1F122C

Contrast Checker

Text on white

6.6:1

AA Pass AAA Fail

Text on black

3.18:1

AA Fail AAA Fail

Related Articles

Brand Stories

Pantone Colors by Decade: The 2000s, 2010s, and 2020s Compared

Feb 01, 2026
Tutorials

Responsive Color: Adapting Colors for Different Screens

Jan 23, 2026
Tutorials

Color for Data Storytelling: Beyond Default Chart Colors

Jan 21, 2026