Cores de marca de USA TODAY
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USA TODAY is one of the most widely circulated newspapers in the United States, known for its accessible, colorful national news coverage spanning politics, sports, entertainment, travel, and money. Published by Gannett, it has a large digital and print readership. USA TODAY's blue brand reflects its national reach, accessibility, and its role as the quintessentially American newspaper.
Paleta de cores de USA TODAY
USA TODAY usa 2 cores oficiais na sua identidade de marca.
Vivid Sky Blue
#009BFE
HEX
#009BFE
RGB
0, 155, 254
HSL
203,4°, 100,0%, 49,8%
Jet
#303030
HEX
#303030
RGB
48, 48, 48
HSL
0,0°, 0,0%, 18,8%
Perguntas frequentes
What are the official USA TODAY brand colors?
USA TODAY usa 2 cores oficiais de marca na sua identidade visual. Cada cor nesta página inclui os valores exatos HEX, RGB e HSL para que possa reproduzi-los com precisão em qualquer ferramenta de design.
How do I use USA TODAY brand colors in CSS?
Click the copy button next to any HEX code on this page to copy it to your clipboard. Then use it in CSS like:
color: #HEX; or background-color: #HEX;.
Are these USA TODAY colors official?
The color codes on this page are sourced from USA TODAY's publicly available brand guidelines, press kits, and official resources. We strive to keep them accurate and up to date.
What color formats are available?
Each USA TODAY brand color is shown in HEX, RGB, and HSL formats. Click on any color swatch to visit its detail page where you'll also find HSV, CMYK, and OKLCH values.
Can I use USA TODAY brand colors in my project?
Brand colors are typically trademarked as part of a company's visual identity. You can reference them for educational, editorial, or interoperability purposes. For commercial use in a way that implies endorsement or affiliation, check USA TODAY's brand guidelines.
What is the primary USA TODAY color?
The primary USA TODAY brand color is Vivid Sky Blue (#009BFE). This is the first color listed in the brand palette and is typically the most recognizable.
How do I ensure color accuracy across devices?
HEX and RGB values render consistently in digital media (web, apps, screens). For print, convert to CMYK using the values on each color's detail page. Monitor calibration and color profiles can affect perception, so always proof on target devices.
Do USA TODAY colors meet accessibility standards?
Accessibility depends on how colors are paired. Click any color to see its WCAG contrast ratios against white and black. Use our Contrast Checker to test any two USA TODAY colors together.
How often are brand colors updated?
We periodically review and update brand color data. If USA TODAY rebrands or publishes new guidelines, we update our records accordingly. If you spot an outdated color, feel free to let us know.
What other brands have similar colors?
Click on any USA TODAY color to visit its detail page, which shows other brands that use the same or very similar hex values. You can also browse all brands on our Brands page.