Цвета бренда Calm
Calm is one of the world's most downloaded wellness apps, offering guided meditations, sleep stories, breathing exercises, and relaxation music to help users manage stress and improve sleep. Used by millions globally, it has been called the 'happiest app in the world.' Calm's serene blue gradient brand perfectly embodies its promise of peace and stillness.
Recorded here is the official Calm palette: Cloud Burst (#1B2250) and Havelock Blue (#6282E3). Only Cloud Burst meets the 4.5:1 threshold WCAG AA applies to normal-size body text on white, leaving the other for fills, large text, and non-text elements.
Цветовая палитра Calm
Calm использует 2 официальных цвета в своей фирменной идентичности.
Cloud Burst
#1B2250
Havelock Blue
#6282E3
Часто задаваемые вопросы
What are the official Calm brand colors?
How do I use Calm brand colors in CSS?
color: #HEX; or background-color: #HEX;.
Are these Calm colors official?
What color formats are available?
Can I use Calm brand colors in my project?
What is the primary Calm color?
How do I ensure color accuracy across devices?
Do Calm colors meet accessibility standards?
How often are brand colors updated?
What other brands have similar colors?
Accessibility of the Calm palette
Of the 2 recorded colors, 1 reach the WCAG 2.1 AA ratio of 4.5:1 against a white background — the threshold normal-size body text must meet. Colors below that line are not failures of the palette: they remain valid as fills carrying white text, as large text at the 3:1 threshold, and as borders, icons, and other non-text elements, which SC 1.4.11 also holds to 3:1. A logotype set in such a color is exempt from the requirement entirely.
Reference: WCAG AA vs AAA contrast requirements compared · Проверка контрастности
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Calm and its associated marks are trademarks of their respective owner. ColorFYI records publicly published brand-guideline color values for reference, editorial, and interoperability purposes, and is neither affiliated with nor endorsed by Calm.