Màu thương hiệu Basecamp

Q: What are the official Basecamp brand colors?

Basecamp uses 2 official brand colors in its visual identity. Each color includes exact HEX, RGB, and HSL values.

Q: How do I use Basecamp brand colors in CSS?

Copy the HEX code and use it in CSS like: color: #HEX; or background-color: #HEX;

Q: Are these Basecamp colors official?

The color codes are sourced from Basecamp's publicly available brand guidelines, press kits, and official resources.

Q: What color formats are available?

Each color is shown in HEX, RGB, and HSL. Click a swatch for HSV, CMYK, and OKLCH values.

Q: Can I use Basecamp brand colors in my project?

Brand colors can be referenced for educational or editorial purposes. For commercial use implying endorsement, check Basecamp's brand guidelines.

Q: What is the primary Basecamp color?

The primary color is the first listed in the brand palette and is typically the most recognizable.

Q: How do I ensure color accuracy across devices?

HEX and RGB render consistently on screens. For print, convert to CMYK. Always proof on target devices.

Q: Do Basecamp colors meet accessibility standards?

Accessibility depends on color pairing. Each color page shows WCAG contrast ratios against white and black.

Q: How often are brand colors updated?

We periodically review and update brand color data when companies rebrand or publish new guidelines.

Q: What other brands have similar colors?

Click any color to see other brands using the same hex value. Browse all brands on the Brands page.

Basecamp is a project management and team collaboration software used by small businesses and remote teams to organize projects, communicate, and share files in one place. Developed by 37signals, it popularized the flat-rate pricing model for SaaS tools. Basecamp's green brand reflects simplicity, calm, and its straightforward approach to getting work done.

https://basecamp.com

Gold (#FFD60A) heads the official Basecamp palette, followed by Bunker (#0B1215). Only Bunker meets the 4.5:1 minimum WCAG 2.1 SC 1.4.3 sets for normal-size text on white, leaving the other for fills, large text, and non-text elements.

Tải xuống logo:

PNG WebP JPEG

Bảng màu Basecamp

Basecamp sử dụng 2 màu chính thức trong nhận diện thương hiệu.

Gold

#FFD60A

HEX #FFD60A

RGB 255, 214, 10

HSL 50,0°, 100,0%, 52,0%

On white 1,41:1

On black 14,88:1

As text on white Fail

Bunker

#0B1215

HEX #0B1215

RGB 11, 18, 21

HSL 198,0°, 31,2%, 6,3%

On white 18,89:1

On black 1,11:1

As text on white AAA

Câu hỏi thường gặp

What are the official Basecamp brand colors?

Basecamp sử dụng 2 màu thương hiệu chính thức trong nhận diện trực quan. Mỗi màu sắc trên trang này bao gồm các giá trị HEX, RGB và HSL chính xác để bạn có thể tái tạo chúng chính xác trong bất kỳ công cụ thiết kế nào.

How do I use Basecamp brand colors in CSS?

Click the copy button next to any HEX code on this page to copy it to your clipboard. Then use it in CSS like: color: #HEX; or background-color: #HEX;.

Are these Basecamp colors official?

The color codes on this page are sourced from Basecamp's publicly available brand guidelines, press kits, and official resources. We strive to keep them accurate and up to date.

What color formats are available?

Each Basecamp brand color is shown in HEX, RGB, and HSL formats. Click on any color swatch to visit its detail page where you'll also find HSV, CMYK, and OKLCH values.

Can I use Basecamp brand colors in my project?

Brand colors are typically trademarked as part of a company's visual identity. You can reference them for educational, editorial, or interoperability purposes. For commercial use in a way that implies endorsement or affiliation, check Basecamp's brand guidelines.

What is the primary Basecamp color?

The primary Basecamp brand color is Gold (#FFD60A). This is the first color listed in the brand palette and is typically the most recognizable.

How do I ensure color accuracy across devices?

HEX and RGB values render consistently in digital media (web, apps, screens). For print, convert to CMYK using the values on each color's detail page. Monitor calibration and color profiles can affect perception, so always proof on target devices.

Do Basecamp colors meet accessibility standards?

Accessibility depends on how colors are paired. Click any color to see its WCAG contrast ratios against white and black. Use our Contrast Checker to test any two Basecamp colors together.

How often are brand colors updated?

We periodically review and update brand color data. If Basecamp rebrands or publishes new guidelines, we update our records accordingly. If you spot an outdated color, feel free to let us know.

What other brands have similar colors?

Click on any Basecamp color to visit its detail page, which shows other brands that use the same or very similar hex values. You can also browse all brands on our Brands page.

Accessibility of the Basecamp palette

Of the 2 recorded colors, 1 reach the WCAG 2.1 AA ratio of 4.5:1 against a white background — the threshold normal-size body text must meet. Colors below that line are not failures of the palette: they remain valid as fills carrying white text, as large text at the 3:1 threshold, and as borders, icons, and other non-text elements, which SC 1.4.11 also holds to 3:1. A logotype set in such a color is exempt from the requirement entirely.

Reference: WCAG AA vs AAA contrast requirements compared · Kiểm tra tương phản

Basecamp and its associated marks are trademarks of their respective owner. ColorFYI records publicly published brand-guideline color values for reference, editorial, and interoperability purposes, and is neither affiliated with nor endorsed by Basecamp.