ApeCoin Brand Colors

ApeCoin (APE) is the governance and utility token of the APE ecosystem, associated with the iconic Bored Ape Yacht Club NFT collection. It is used in games, digital experiences, and purchases within the Yuga Labs metaverse. ApeCoin's brand draws on the BAYC's cultural cachet, using blue tones that signal community and exclusivity.

https://apecoin.com

The official ApeCoin palette comprises one color: ApeCoin Blue (#0025FF). At 7.75:1 against white it clears the 4.5:1 minimum WCAG 2.1 SC 1.4.3 sets for normal-size text.

Official ApeCoin logo, color palette, and brand guidelines sourced from Crypto-Logo.com — the definitive database for cryptocurrency brand assets and visual identity.

ApeCoin Color Palette

ApeCoin uses 1 official color in its brand identity.

ApeCoin Blue

#0025FF

HEX #0025FF
RGB 0, 37, 255
HSL 231.3°, 100.0%, 50.0%
On white 7.75:1
On black 2.71:1
As text on white AAA

Frequently Asked Questions

What are the official ApeCoin brand colors?
ApeCoin uses 1 official brand color in its visual identity. Each color on this page includes the exact HEX, RGB, and HSL values so you can reproduce them accurately in any design tool.
How do I use ApeCoin brand colors in CSS?
Click the copy button next to any HEX code on this page to copy it to your clipboard. Then use it in CSS like: color: #HEX; or background-color: #HEX;.
Are these ApeCoin colors official?
The color codes on this page are sourced from ApeCoin's publicly available brand guidelines, press kits, and official resources. We strive to keep them accurate and up to date.
What color formats are available?
Each ApeCoin brand color is shown in HEX, RGB, and HSL formats. Click on any color swatch to visit its detail page where you'll also find HSV, CMYK, and OKLCH values.
Can I use ApeCoin brand colors in my project?
Brand colors are typically trademarked as part of a company's visual identity. You can reference them for educational, editorial, or interoperability purposes. For commercial use in a way that implies endorsement or affiliation, check ApeCoin's brand guidelines.
What is the primary ApeCoin color?
The primary ApeCoin brand color is ApeCoin Blue (#0025FF). This is the first color listed in the brand palette and is typically the most recognizable.
How do I ensure color accuracy across devices?
HEX and RGB values render consistently in digital media (web, apps, screens). For print, convert to CMYK using the values on each color's detail page. Monitor calibration and color profiles can affect perception, so always proof on target devices.
Do ApeCoin colors meet accessibility standards?
Accessibility depends on how colors are paired. Click any color to see its WCAG contrast ratios against white and black. Use our Contrast Checker to test any two ApeCoin colors together.
How often are brand colors updated?
We periodically review and update brand color data. If ApeCoin rebrands or publishes new guidelines, we update our records accordingly. If you spot an outdated color, feel free to let us know.
What other brands have similar colors?
Click on any ApeCoin color to visit its detail page, which shows other brands that use the same or very similar hex values. You can also browse all brands on our Brands page.

Accessibility of the ApeCoin palette

Of the 1 recorded color, 1 reaches the WCAG 2.1 AA ratio of 4.5:1 against a white background — the threshold normal-size body text must meet. Colors below that line are not failures of the palette: they remain valid as fills carrying white text, as large text at the 3:1 threshold, and as borders, icons, and other non-text elements, which SC 1.4.11 also holds to 3:1. A logotype set in such a color is exempt from the requirement entirely.

Reference: WCAG AA vs AAA contrast requirements compared · Contrast Checker

ApeCoin and its associated marks are trademarks of their respective owner. ColorFYI records publicly published brand-guideline color values for reference, editorial, and interoperability purposes, and is neither affiliated with nor endorsed by ApeCoin.