Craft Brand Colors

Q: How do I use Craft brand colors in CSS?

Copy the HEX code and use it in CSS like: color: #HEX; or background-color: #HEX;

Q: Are these Craft colors official?

The color codes are sourced from Craft's publicly available brand guidelines, press kits, and official resources.

Q: What color formats are available?

Each color is shown in HEX, RGB, and HSL. Click a swatch for HSV, CMYK, and OKLCH values.

Q: Can I use Craft brand colors in my project?

Brand colors can be referenced for educational or editorial purposes. For commercial use implying endorsement, check Craft's brand guidelines.

Q: What is the primary Craft color?

The primary color is the first listed in the brand palette and is typically the most recognizable.

Q: How do I ensure color accuracy across devices?

HEX and RGB render consistently on screens. For print, convert to CMYK. Always proof on target devices.

Q: Do Craft colors meet accessibility standards?

Accessibility depends on color pairing. Each color page shows WCAG contrast ratios against white and black.

Q: How often are brand colors updated?

We periodically review and update brand color data when companies rebrand or publish new guidelines.

Q: What other brands have similar colors?

Click any color to see other brands using the same hex value. Browse all brands on the Brands page.

Craft is a premium document editor and note-taking app for Apple platforms, known for its beautiful typography, block-based editing, and seamless iCloud sync. It blends the power of a rich document editor with the organization of a PKM tool. Craft's clean, minimalist brand in white and blue reflects its elegant, refined approach to writing and documentation.

https://craft.com

Ebony (#111827) heads the official Craft palette, followed by Chablis (#FFF1F2) and Dodger Blue (#3555FF). 2 of the three clear WCAG AA's 4.5:1 floor for body text on white, reaching 17.74:1 at best; the other falls below it, Chablis lowest at 1.1:1.

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Craft Color Palette

Craft uses 3 official colors in its brand identity.

Ebony

#111827

HEX #111827

RGB 17, 24, 39

HSL 220.9°, 39.3%, 11.0%

On white 17.74:1

On black 1.18:1

As text on white AAA

Chablis

#FFF1F2

HEX #FFF1F2

RGB 255, 241, 242

HSL 355.7°, 100.0%, 97.3%

On white 1.1:1

On black 19.12:1

As text on white Fail

Dodger Blue

#3555FF

HEX #3555FF

RGB 53, 85, 255

HSL 230.5°, 100.0%, 60.4%

On white 5.39:1

On black 3.89:1

As text on white AA

Frequently Asked Questions

What are the official Craft brand colors?

Craft uses 3 official brand colors in its visual identity. Each color on this page includes the exact HEX, RGB, and HSL values so you can reproduce them accurately in any design tool.

How do I use Craft brand colors in CSS?

Click the copy button next to any HEX code on this page to copy it to your clipboard. Then use it in CSS like: color: #HEX; or background-color: #HEX;.

Are these Craft colors official?

The color codes on this page are sourced from Craft's publicly available brand guidelines, press kits, and official resources. We strive to keep them accurate and up to date.

What color formats are available?

Each Craft brand color is shown in HEX, RGB, and HSL formats. Click on any color swatch to visit its detail page where you'll also find HSV, CMYK, and OKLCH values.

Can I use Craft brand colors in my project?

Brand colors are typically trademarked as part of a company's visual identity. You can reference them for educational, editorial, or interoperability purposes. For commercial use in a way that implies endorsement or affiliation, check Craft's brand guidelines.

What is the primary Craft color?

The primary Craft brand color is Ebony (#111827). This is the first color listed in the brand palette and is typically the most recognizable.

How do I ensure color accuracy across devices?

HEX and RGB values render consistently in digital media (web, apps, screens). For print, convert to CMYK using the values on each color's detail page. Monitor calibration and color profiles can affect perception, so always proof on target devices.

Do Craft colors meet accessibility standards?

Accessibility depends on how colors are paired. Click any color to see its WCAG contrast ratios against white and black. Use our Contrast Checker to test any two Craft colors together.

How often are brand colors updated?

We periodically review and update brand color data. If Craft rebrands or publishes new guidelines, we update our records accordingly. If you spot an outdated color, feel free to let us know.

What other brands have similar colors?

Click on any Craft color to visit its detail page, which shows other brands that use the same or very similar hex values. You can also browse all brands on our Brands page.

Accessibility of the Craft palette

Of the 3 recorded colors, 2 reach the WCAG 2.1 AA ratio of 4.5:1 against a white background — the threshold normal-size body text must meet. Colors below that line are not failures of the palette: they remain valid as fills carrying white text, as large text at the 3:1 threshold, and as borders, icons, and other non-text elements, which SC 1.4.11 also holds to 3:1. A logotype set in such a color is exempt from the requirement entirely.

Reference: WCAG AA vs AAA contrast requirements compared · Contrast Checker

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