Decentraland logo

Decentraland Brand Colors

Decentraland is a virtual reality platform built on Ethereum where users can buy, build, and monetize digital land parcels called LAND using the MANA token. It is one of the pioneer metaverse projects and hosts virtual events, galleries, and games. Decentraland's vibrant red brand identity signals its bold vision for an open, user-owned digital world.

https://decentraland.org

Recorded here is the official Decentraland palette: Decentraland Red (#FF2D55). It falls short of WCAG AA's 4.5:1 floor for body text, measuring 3.65:1 against white, though it remains valid as a fill, as large text, and in a logotype.

Official Decentraland logo, color palette, and brand guidelines sourced from Crypto-Logo.com — the definitive database for cryptocurrency brand assets and visual identity.

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Decentraland Color Palette

Decentraland uses 1 official color in its brand identity.

Decentraland Red

#FF2D55
HEX #FF2D55
RGB 255, 45, 85
HSL 348.6°, 100.0%, 58.8%
On white 3.65:1
On black 5.76:1
As text on white AA Large

Frequently Asked Questions

What are the official Decentraland brand colors?
Decentraland uses 1 official brand color in its visual identity. Each color on this page includes the exact HEX, RGB, and HSL values so you can reproduce them accurately in any design tool.
How do I use Decentraland brand colors in CSS?
Click the copy button next to any HEX code on this page to copy it to your clipboard. Then use it in CSS like: color: #HEX; or background-color: #HEX;.
Are these Decentraland colors official?
The color codes on this page are sourced from Decentraland's publicly available brand guidelines, press kits, and official resources. We strive to keep them accurate and up to date.
What color formats are available?
Each Decentraland brand color is shown in HEX, RGB, and HSL formats. Click on any color swatch to visit its detail page where you'll also find HSV, CMYK, and OKLCH values.
Can I use Decentraland brand colors in my project?
Brand colors are typically trademarked as part of a company's visual identity. You can reference them for educational, editorial, or interoperability purposes. For commercial use in a way that implies endorsement or affiliation, check Decentraland's brand guidelines.
What is the primary Decentraland color?
The primary Decentraland brand color is Decentraland Red (#FF2D55). This is the first color listed in the brand palette and is typically the most recognizable.
How do I ensure color accuracy across devices?
HEX and RGB values render consistently in digital media (web, apps, screens). For print, convert to CMYK using the values on each color's detail page. Monitor calibration and color profiles can affect perception, so always proof on target devices.
Do Decentraland colors meet accessibility standards?
Accessibility depends on how colors are paired. Click any color to see its WCAG contrast ratios against white and black. Use our Contrast Checker to test any two Decentraland colors together.
How often are brand colors updated?
We periodically review and update brand color data. If Decentraland rebrands or publishes new guidelines, we update our records accordingly. If you spot an outdated color, feel free to let us know.
What other brands have similar colors?
Click on any Decentraland color to visit its detail page, which shows other brands that use the same or very similar hex values. You can also browse all brands on our Brands page.

Accessibility of the Decentraland palette

Of the 1 recorded color, 0 reaches the WCAG 2.1 AA ratio of 4.5:1 against a white background — the threshold normal-size body text must meet. Colors below that line are not failures of the palette: they remain valid as fills carrying white text, as large text at the 3:1 threshold, and as borders, icons, and other non-text elements, which SC 1.4.11 also holds to 3:1. A logotype set in such a color is exempt from the requirement entirely.

Reference: WCAG AA vs AAA contrast requirements compared · Contrast Checker

Decentraland and its associated marks are trademarks of their respective owner. ColorFYI records publicly published brand-guideline color values for reference, editorial, and interoperability purposes, and is neither affiliated with nor endorsed by Decentraland.