Zing Brand Colors
Zing is an international money transfer and multi-currency account app launched by HSBC targeting travelers and expats who need low-cost currency conversion and global payments. It positions itself as a competitive alternative to Wise and Revolut from a major bank. Zing's vibrant, fresh brand signals its ambition to bring modern digital banking to HSBC's global network.
Recorded here is the official Zing palette: Sea Green (#2C7F31) and Black (#000000). All of them meet the 4.5:1 threshold WCAG AA applies to normal-size body text on white, the narrowest margin being Sea Green at 5.02:1, and none is confined to display sizes.
Zing Color Palette
Zing uses 2 official colors in its brand identity.
Sea Green
#2C7F31
Black
#000000
Frequently Asked Questions
What are the official Zing brand colors?
How do I use Zing brand colors in CSS?
color: #HEX; or background-color: #HEX;.
Are these Zing colors official?
What color formats are available?
Can I use Zing brand colors in my project?
What is the primary Zing color?
How do I ensure color accuracy across devices?
Do Zing colors meet accessibility standards?
How often are brand colors updated?
What other brands have similar colors?
Accessibility of the Zing palette
Of the 2 recorded colors, 2 reach the WCAG 2.1 AA ratio of 4.5:1 against a white background — the threshold normal-size body text must meet. Colors below that line are not failures of the palette: they remain valid as fills carrying white text, as large text at the 3:1 threshold, and as borders, icons, and other non-text elements, which SC 1.4.11 also holds to 3:1. A logotype set in such a color is exempt from the requirement entirely.
Reference: WCAG AA vs AAA contrast requirements compared · Contrast Checker
Zing and its associated marks are trademarks of their respective owner. ColorFYI records publicly published brand-guideline color values for reference, editorial, and interoperability purposes, and is neither affiliated with nor endorsed by Zing.