Pinterest Brand Colors

Q: What are the official Pinterest brand colors?

Pinterest uses 1 official brand colors in its visual identity. Each color includes exact HEX, RGB, and HSL values.

Q: How do I use Pinterest brand colors in CSS?

Copy the HEX code and use it in CSS like: color: #HEX; or background-color: #HEX;

Q: Are these Pinterest colors official?

The color codes are sourced from Pinterest's publicly available brand guidelines, press kits, and official resources.

Q: What color formats are available?

Each color is shown in HEX, RGB, and HSL. Click a swatch for HSV, CMYK, and OKLCH values.

Q: Can I use Pinterest brand colors in my project?

Brand colors can be referenced for educational or editorial purposes. For commercial use implying endorsement, check Pinterest's brand guidelines.

Q: What is the primary Pinterest color?

The primary color is the first listed in the brand palette and is typically the most recognizable.

Q: How do I ensure color accuracy across devices?

HEX and RGB render consistently on screens. For print, convert to CMYK. Always proof on target devices.

Q: Do Pinterest colors meet accessibility standards?

Accessibility depends on color pairing. Each color page shows WCAG contrast ratios against white and black.

Q: How often are brand colors updated?

We periodically review and update brand color data when companies rebrand or publish new guidelines.

Q: What other brands have similar colors?

Click any color to see other brands using the same hex value. Browse all brands on the Brands page.

"Get your next great idea"

Pinterest is a visual discovery platform where users find and save ideas for recipes, home design, fashion, and more through image pins.

https://pinterest.com

Pinterest's published brand guidelines record one official color: Pinterest Red (#E60023). It meets the 4.5:1 minimum WCAG 2.1 SC 1.4.3 sets for normal-size text, measuring 4.78:1 against white.

Download logo:

PNG WebP JPEG

Pinterest Color Palette

Pinterest uses 1 official color in its brand identity.

Pinterest Red

#E60023

HEX #E60023

RGB 230, 0, 35

HSL 350.9°, 100.0%, 45.1%

On white 4.78:1

On black 4.39:1

As text on white AA

Frequently Asked Questions

What are the official Pinterest brand colors?

Pinterest uses 1 official brand color in its visual identity. Each color on this page includes the exact HEX, RGB, and HSL values so you can reproduce them accurately in any design tool.

How do I use Pinterest brand colors in CSS?

Click the copy button next to any HEX code on this page to copy it to your clipboard. Then use it in CSS like: color: #HEX; or background-color: #HEX;.

Are these Pinterest colors official?

The color codes on this page are sourced from Pinterest's publicly available brand guidelines, press kits, and official resources. We strive to keep them accurate and up to date.

What color formats are available?

Each Pinterest brand color is shown in HEX, RGB, and HSL formats. Click on any color swatch to visit its detail page where you'll also find HSV, CMYK, and OKLCH values.

Can I use Pinterest brand colors in my project?

Brand colors are typically trademarked as part of a company's visual identity. You can reference them for educational, editorial, or interoperability purposes. For commercial use in a way that implies endorsement or affiliation, check Pinterest's brand guidelines.

What is the primary Pinterest color?

The primary Pinterest brand color is Pinterest Red (#E60023). This is the first color listed in the brand palette and is typically the most recognizable.

How do I ensure color accuracy across devices?

HEX and RGB values render consistently in digital media (web, apps, screens). For print, convert to CMYK using the values on each color's detail page. Monitor calibration and color profiles can affect perception, so always proof on target devices.

Do Pinterest colors meet accessibility standards?

Accessibility depends on how colors are paired. Click any color to see its WCAG contrast ratios against white and black. Use our Contrast Checker to test any two Pinterest colors together.

How often are brand colors updated?

We periodically review and update brand color data. If Pinterest rebrands or publishes new guidelines, we update our records accordingly. If you spot an outdated color, feel free to let us know.

What other brands have similar colors?

Click on any Pinterest color to visit its detail page, which shows other brands that use the same or very similar hex values. You can also browse all brands on our Brands page.

Accessibility of the Pinterest palette

Of the 1 recorded color, 1 reaches the WCAG 2.1 AA ratio of 4.5:1 against a white background — the threshold normal-size body text must meet. Colors below that line are not failures of the palette: they remain valid as fills carrying white text, as large text at the 3:1 threshold, and as borders, icons, and other non-text elements, which SC 1.4.11 also holds to 3:1. A logotype set in such a color is exempt from the requirement entirely.

Reference: WCAG AA vs AAA contrast requirements compared · Contrast Checker

Brand Stories

Social Media Color Palettes: Why Blue Dominates

Jan 08, 2025

Color Questions

What Color Is Sage? The Trending Green

Aug 13, 2024

Brand Stories

Tech Startup Colors: What Your Brand Color Says About You

May 17, 2023

Pinterest and its associated marks are trademarks of their respective owner. ColorFYI records publicly published brand-guideline color values for reference, editorial, and interoperability purposes, and is neither affiliated with nor endorsed by Pinterest.