Ground News logo

Ground News Brand Colors

Ground News is a media bias tracker and news aggregator that shows readers how different ideological outlets are covering the same story, helping users identify bias and build a more complete picture of world events. It promotes informed media consumption. Ground News's neutral, editorial brand reflects its mission of balanced, transparent journalism.

https://groundnews.com

The official Ground News palette sets orange and green against one neutral: Sorrell Brown (#D1BD91), Cararra (#EEEFE9), and Mine Shaft (#262626). Measured against white, just one value satisfies WCAG AA's 4.5:1 floor for body text: Mine Shaft, at 15.13:1; the other two are limited to fills, headline-size text, and non-text roles.

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Ground News Color Palette

Ground News uses 3 official colors in its brand identity.

Sorrell Brown

#D1BD91

HEX #D1BD91
RGB 209, 189, 145
HSL 41.3°, 41.0%, 69.4%
On white 1.84:1
On black 11.4:1
As text on white Fail

Cararra

#EEEFE9

HEX #EEEFE9
RGB 238, 239, 233
HSL 70.0°, 15.8%, 92.5%
On white 1.16:1
On black 18.16:1
As text on white Fail

Mine Shaft

#262626

HEX #262626
RGB 38, 38, 38
HSL 0.0°, 0.0%, 14.9%
On white 15.13:1
On black 1.39:1
As text on white AAA

Frequently Asked Questions

What are the official Ground News brand colors?
Ground News uses 3 official brand colors in its visual identity. Each color on this page includes the exact HEX, RGB, and HSL values so you can reproduce them accurately in any design tool.
How do I use Ground News brand colors in CSS?
Click the copy button next to any HEX code on this page to copy it to your clipboard. Then use it in CSS like: color: #HEX; or background-color: #HEX;.
Are these Ground News colors official?
The color codes on this page are sourced from Ground News's publicly available brand guidelines, press kits, and official resources. We strive to keep them accurate and up to date.
What color formats are available?
Each Ground News brand color is shown in HEX, RGB, and HSL formats. Click on any color swatch to visit its detail page where you'll also find HSV, CMYK, and OKLCH values.
Can I use Ground News brand colors in my project?
Brand colors are typically trademarked as part of a company's visual identity. You can reference them for educational, editorial, or interoperability purposes. For commercial use in a way that implies endorsement or affiliation, check Ground News's brand guidelines.
What is the primary Ground News color?
The primary Ground News brand color is Sorrell Brown (#D1BD91). This is the first color listed in the brand palette and is typically the most recognizable.
How do I ensure color accuracy across devices?
HEX and RGB values render consistently in digital media (web, apps, screens). For print, convert to CMYK using the values on each color's detail page. Monitor calibration and color profiles can affect perception, so always proof on target devices.
Do Ground News colors meet accessibility standards?
Accessibility depends on how colors are paired. Click any color to see its WCAG contrast ratios against white and black. Use our Contrast Checker to test any two Ground News colors together.
How often are brand colors updated?
We periodically review and update brand color data. If Ground News rebrands or publishes new guidelines, we update our records accordingly. If you spot an outdated color, feel free to let us know.
What other brands have similar colors?
Click on any Ground News color to visit its detail page, which shows other brands that use the same or very similar hex values. You can also browse all brands on our Brands page.

Accessibility of the Ground News palette

Of the 3 recorded colors, 1 reach the WCAG 2.1 AA ratio of 4.5:1 against a white background — the threshold normal-size body text must meet. Colors below that line are not failures of the palette: they remain valid as fills carrying white text, as large text at the 3:1 threshold, and as borders, icons, and other non-text elements, which SC 1.4.11 also holds to 3:1. A logotype set in such a color is exempt from the requirement entirely.

Reference: WCAG AA vs AAA contrast requirements compared · Contrast Checker

Ground News and its associated marks are trademarks of their respective owner. ColorFYI records publicly published brand-guideline color values for reference, editorial, and interoperability purposes, and is neither affiliated with nor endorsed by Ground News.