USD Coin logo

USD Coin Brand Colors

USDC is a fully reserved stablecoin issued by Circle, widely used in DeFi and institutional crypto. Its corporate blue signals regulatory compliance and transparency.

https://circle.com/usdc

USD Coin documents two official colors for its cryptocurrency identity: USDC Blue (#2775CA) and USDC Dark (#0A1E3D). All of them meet WCAG AA's 4.5:1 floor for body text on white, the narrowest margin being USDC Blue at 4.68:1.

Official USD Coin logo, color palette, and brand guidelines sourced from Crypto-Logo.com — the definitive database for cryptocurrency brand assets and visual identity.

Download logo:
PNG WebP JPEG

USD Coin Color Palette

USD Coin uses 2 official colors in its brand identity.

USDC Blue

#2775CA
HEX #2775CA
RGB 39, 117, 202
HSL 211.3°, 67.6%, 47.3%
On white 4.68:1
On black 4.48:1
As text on white AA

USDC Dark

#0A1E3D
HEX #0A1E3D
RGB 10, 30, 61
HSL 216.5°, 71.8%, 13.9%
On white 16.59:1
On black 1.27:1
As text on white AAA

Frequently Asked Questions

What are the official USD Coin brand colors?
USD Coin uses 2 official brand colors in its visual identity. Each color on this page includes the exact HEX, RGB, and HSL values so you can reproduce them accurately in any design tool.
How do I use USD Coin brand colors in CSS?
Click the copy button next to any HEX code on this page to copy it to your clipboard. Then use it in CSS like: color: #HEX; or background-color: #HEX;.
Are these USD Coin colors official?
The color codes on this page are sourced from USD Coin's publicly available brand guidelines, press kits, and official resources. We strive to keep them accurate and up to date.
What color formats are available?
Each USD Coin brand color is shown in HEX, RGB, and HSL formats. Click on any color swatch to visit its detail page where you'll also find HSV, CMYK, and OKLCH values.
Can I use USD Coin brand colors in my project?
Brand colors are typically trademarked as part of a company's visual identity. You can reference them for educational, editorial, or interoperability purposes. For commercial use in a way that implies endorsement or affiliation, check USD Coin's brand guidelines.
What is the primary USD Coin color?
The primary USD Coin brand color is USDC Blue (#2775CA). This is the first color listed in the brand palette and is typically the most recognizable.
How do I ensure color accuracy across devices?
HEX and RGB values render consistently in digital media (web, apps, screens). For print, convert to CMYK using the values on each color's detail page. Monitor calibration and color profiles can affect perception, so always proof on target devices.
Do USD Coin colors meet accessibility standards?
Accessibility depends on how colors are paired. Click any color to see its WCAG contrast ratios against white and black. Use our Contrast Checker to test any two USD Coin colors together.
How often are brand colors updated?
We periodically review and update brand color data. If USD Coin rebrands or publishes new guidelines, we update our records accordingly. If you spot an outdated color, feel free to let us know.
What other brands have similar colors?
Click on any USD Coin color to visit its detail page, which shows other brands that use the same or very similar hex values. You can also browse all brands on our Brands page.

Accessibility of the USD Coin palette

Of the 2 recorded colors, 2 reach the WCAG 2.1 AA ratio of 4.5:1 against a white background — the threshold normal-size body text must meet. Colors below that line are not failures of the palette: they remain valid as fills carrying white text, as large text at the 3:1 threshold, and as borders, icons, and other non-text elements, which SC 1.4.11 also holds to 3:1. A logotype set in such a color is exempt from the requirement entirely.

Reference: WCAG AA vs AAA contrast requirements compared · Contrast Checker

USD Coin and its associated marks are trademarks of their respective owner. ColorFYI records publicly published brand-guideline color values for reference, editorial, and interoperability purposes, and is neither affiliated with nor endorsed by USD Coin.