Whop logo

Whop Brand Colors

Whop is a digital marketplace and community platform where creators and entrepreneurs sell access to digital products, software tools, community groups, and online courses, with a built-in affiliate network and distribution for digital businesses. It targets the creator economy's sellers and buyers of premium digital access. Whop's bold brand reflects the energy and scale of modern digital commerce.

https://whop.com

Whop's published brand guidelines record two official colors: Pomegranate (#FA4616) and Guardsman Red (#C40006). Only Guardsman Red meets the 4.5:1 threshold WCAG AA applies to normal-size body text on white; the other is limited to fills, headline-size text, and non-text roles.

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Whop Color Palette

Whop uses 2 official colors in its brand identity.

Pomegranate

#FA4616
HEX #FA4616
RGB 250, 70, 22
HSL 12.6°, 95.8%, 53.3%
On white 3.53:1
On black 5.95:1
As text on white AA Large

Guardsman Red

#C40006
HEX #C40006
RGB 196, 0, 6
HSL 358.2°, 100.0%, 38.4%
On white 6.27:1
On black 3.35:1
As text on white AA

Frequently Asked Questions

What are the official Whop brand colors?
Whop uses 2 official brand colors in its visual identity. Each color on this page includes the exact HEX, RGB, and HSL values so you can reproduce them accurately in any design tool.
How do I use Whop brand colors in CSS?
Click the copy button next to any HEX code on this page to copy it to your clipboard. Then use it in CSS like: color: #HEX; or background-color: #HEX;.
Are these Whop colors official?
The color codes on this page are sourced from Whop's publicly available brand guidelines, press kits, and official resources. We strive to keep them accurate and up to date.
What color formats are available?
Each Whop brand color is shown in HEX, RGB, and HSL formats. Click on any color swatch to visit its detail page where you'll also find HSV, CMYK, and OKLCH values.
Can I use Whop brand colors in my project?
Brand colors are typically trademarked as part of a company's visual identity. You can reference them for educational, editorial, or interoperability purposes. For commercial use in a way that implies endorsement or affiliation, check Whop's brand guidelines.
What is the primary Whop color?
The primary Whop brand color is Pomegranate (#FA4616). This is the first color listed in the brand palette and is typically the most recognizable.
How do I ensure color accuracy across devices?
HEX and RGB values render consistently in digital media (web, apps, screens). For print, convert to CMYK using the values on each color's detail page. Monitor calibration and color profiles can affect perception, so always proof on target devices.
Do Whop colors meet accessibility standards?
Accessibility depends on how colors are paired. Click any color to see its WCAG contrast ratios against white and black. Use our Contrast Checker to test any two Whop colors together.
How often are brand colors updated?
We periodically review and update brand color data. If Whop rebrands or publishes new guidelines, we update our records accordingly. If you spot an outdated color, feel free to let us know.
What other brands have similar colors?
Click on any Whop color to visit its detail page, which shows other brands that use the same or very similar hex values. You can also browse all brands on our Brands page.

Accessibility of the Whop palette

Of the 2 recorded colors, 1 reach the WCAG 2.1 AA ratio of 4.5:1 against a white background — the threshold normal-size body text must meet. Colors below that line are not failures of the palette: they remain valid as fills carrying white text, as large text at the 3:1 threshold, and as borders, icons, and other non-text elements, which SC 1.4.11 also holds to 3:1. A logotype set in such a color is exempt from the requirement entirely.

Reference: WCAG AA vs AAA contrast requirements compared · Contrast Checker

Whop and its associated marks are trademarks of their respective owner. ColorFYI records publicly published brand-guideline color values for reference, editorial, and interoperability purposes, and is neither affiliated with nor endorsed by Whop.