#663CAA

Q: What are the RGB, HSL, and CMYK values of #663CAA?

RGB(102, 60, 170), HSL(262.9, 47.8%, 45.1%), CMYK(40.0%, 64.7%, 0.0%, 33.3%).

Q: Does #663CAA meet WCAG contrast on white?

7.52:1 — WCAG AA pass, AAA pass for normal text.

Color Values

HEX

#663CAA

RGB

102, 60, 170

HSL

262.9, 47.8%, 45.1%

HSV

262.9, 64.7%, 66.7%

CMYK

40.0%, 64.7%, 0.0%, 33.3%

OKLCH

0.4658 0.168 296.9

Properties

Cool Dark Nearest: NCS S 2050-R70B Violet

Color Psychology

True purple has been the color of royalty for millennia because Tyrian purple dye was extraordinarily rare and expensive. It represents luxury, creativity, and visionary thinking. Purple stimulates problem-solving and artistic expression, bridging the physical energy of red with the calm stability of blue.

Design Usage

Medium purple is a strong primary brand color for creative agencies, streaming platforms, and premium product tiers. It differentiates effectively from the blue-green dominated tech landscape. Use it for premium badges, creator tools, and feature gating where exclusivity should be communicated.