Eggplant

Eggplant (#6E5160) is a rich, muted purple-brown from the Crayola collection, referencing the deep, dark rind color of the eggplant vegetable (aubergine). It sits between dark plum and muted mauve, suggesting the color of dried lavender, aged wine barrels, and moody editorial photography. It is a sophisticated, contemporary neutral with depth.

Magenta is a stimulating, attention-commanding color that bridges passion and imagination. It represents transformation, artistic vision, and unconventional thinking. Magenta disrupts expectations and is associated with innovation and bold self-expression.

Medium magentas are powerful for brands that want to project creativity and boldness. They create eye-catching gradients when blended with purple or orange tones. Use sparingly as accent colors for maximum impact in otherwise restrained designs.