#734690

Q: What are the RGB, HSL, and CMYK values of #734690?

RGB(115, 70, 144), HSL(276.5, 34.6%, 42.0%), CMYK(20.1%, 51.4%, 0.0%, 43.5%).

Q: Does #734690 meet WCAG contrast on white?

6.98:1 — WCAG AA pass, AAA fail for normal text.

Overview

#734690 is a cool, dark color. In RGB it is 115, 70, 144, in HSL 276.5°, 34.6%, 42.0%, and in CMYK 20.1%, 51.4%, 0.0%, 43.5%. The nearest named color is mediumpurple 4.

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Color Values

HEX

#734690

RGB

115, 70, 144

HSL

276.5, 34.6%, 42.0%

HSV

276.5, 51.4%, 56.5%

CMYK

20.1%, 51.4%, 0.0%, 43.5%

OKLCH

0.4787 0.1235 310.6

Properties

Cool Dark Nearest: mediumpurple 4

Color Psychology

True purple has been the color of royalty for millennia because Tyrian purple dye was extraordinarily rare and expensive. It represents luxury, creativity, and visionary thinking. Purple stimulates problem-solving and artistic expression, bridging the physical energy of red with the calm stability of blue.

Design Usage

Medium purple is a strong primary brand color for creative agencies, streaming platforms, and premium product tiers. It differentiates effectively from the blue-green dominated tech landscape. Use it for premium badges, creator tools, and feature gating where exclusivity should be communicated.