#77402C

#77402C

Color Values

HEX

#77402C

RGB

119, 64, 44

HSL

16.0, 46.0%, 32.0%

HSV

16.0, 63.0%, 46.7%

CMYK

0.0%, 46.2%, 63.0%, 53.3%

OKLCH

0.435 0.0828 40.5

Properties

Color Psychology

Dark browns like chocolate and espresso project richness, indulgence, and masculine elegance. They carry the warmth of wood-paneled studies and aged leather, evoking comfort and established tradition. These deep tones suggest solidity, dependability, and mature sophistication.

Design Usage

Dark brown excels as a text color alternative to pure black, providing warmth and reducing visual harshness. It suits coffee roasters, chocolate brands, and heritage accessories with a tradition focus. Pair it with cream, gold, or burnt orange for a luxurious, warm-toned design system.

Color Harmonies

Color Blindness Simulation

CSS Usage

background-color: #77402C;
color: #77402C;
border-color: #77402C;
Nearest Tailwind: Yellow 900 #713F12

Tailwind Shades

Contrast Checker

Text on white

8.22:1

AA Pass AAA Pass

Text on black

2.55:1

AA Fail AAA Fail

Compare With

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Frequently Asked Questions

What are the RGB, HSL, and CMYK values of #77402C?

RGB(119, 64, 44) · HSL(16.0, 46.0%, 32.0%) · CMYK(0.0%, 46.2%, 63.0%, 53.3%)

Does #77402C meet WCAG contrast on white?

8.22:1 — WCAG AA Pass, AAA Pass for normal text.

What text color is readable on #77402C?

Use FFFFFF text on a #77402C background; contrast on black is 2.55:1.