#78301C

#78301C

Color Values

HEX

#78301C

RGB

120, 48, 28

HSL

13.0, 62.2%, 29.0%

HSV

13.0, 76.7%, 47.1%

CMYK

0.0%, 60.0%, 76.7%, 52.9%

OKLCH

0.407 0.1061 36.3

Properties

Color Psychology

Dark browns like chocolate and espresso project richness, indulgence, and masculine elegance. They carry the warmth of wood-paneled studies and aged leather, evoking comfort and established tradition. These deep tones suggest solidity, dependability, and mature sophistication.

Design Usage

Dark brown excels as a text color alternative to pure black, providing warmth and reducing visual harshness. It suits coffee roasters, chocolate brands, and heritage accessories with a tradition focus. Pair it with cream, gold, or burnt orange for a luxurious, warm-toned design system.

Color Harmonies

Color Blindness Simulation

CSS Usage

background-color: #78301C;
color: #78301C;
border-color: #78301C;
Nearest Tailwind: Orange 900 #7C2D12

Tailwind Shades

Contrast Checker

Text on white

9.38:1

AA Pass AAA Pass

Text on black

2.24:1

AA Fail AAA Fail

Compare With

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Frequently Asked Questions

What are the RGB, HSL, and CMYK values of #78301C?

RGB(120, 48, 28) · HSL(13.0, 62.2%, 29.0%) · CMYK(0.0%, 60.0%, 76.7%, 52.9%)

Does #78301C meet WCAG contrast on white?

9.38:1 — WCAG AA Pass, AAA Pass for normal text.

What text color is readable on #78301C?

Use FFFFFF text on a #78301C background; contrast on black is 2.24:1.