#A73041

Q: What are the RGB, HSL, and CMYK values of #A73041?

RGB(167, 48, 65), HSL(351.4, 55.3%, 42.2%), CMYK(0.0%, 71.3%, 61.1%, 34.5%).

Q: Does #A73041 meet WCAG contrast on white?

6.68:1 — WCAG AA pass, AAA fail for normal text.

Overview

#A73041 is a warm, dark color. In RGB it is 167, 48, 65, in HSL 351.4°, 55.3%, 42.2%, and in CMYK 0.0%, 71.3%, 61.1%, 34.5%. The nearest named color is Big Dip O Ruby.

On this page

Color Values

HEX

#A73041

RGB

167, 48, 65

HSL

351.4, 55.3%, 42.2%

HSV

351.4, 71.3%, 65.5%

CMYK

0.0%, 71.3%, 61.1%, 34.5%

OKLCH

0.4942 0.1543 16.9

Properties

Warm Dark Nearest: Big Dip O Ruby

Color Psychology

Pure red is the color of adrenaline, passion, and urgency. It raises heart rate and stimulates appetite, which is why fast-food chains and sale banners rely on it worldwide. Culturally, red signifies luck and prosperity in East Asia while representing danger and prohibition in Western road signage.

Design Usage

Medium red is ideal for call-to-action buttons, sale badges, and notification dots where instant attention is needed. It should be used sparingly as an accent rather than a dominant background to avoid visual fatigue. Red pairs effectively with white text for maximum legibility in buttons and banners.