#AA7696

Q: What are the RGB, HSL, and CMYK values of #AA7696?

RGB(170, 118, 150), HSL(323.1, 23.4%, 56.5%), CMYK(0.0%, 30.6%, 11.8%, 33.3%).

Q: Does #AA7696 meet WCAG contrast on white?

3.66:1 — WCAG AA fail, AAA fail for normal text.

Overview

#AA7696 is a warm, light color. In RGB it is 170, 118, 150, in HSL 323.1°, 23.4%, 56.5%, and in CMYK 0.0%, 30.6%, 11.8%, 33.3%. The nearest named color is plum 4.

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Color Values

HEX

#AA7696

RGB

170, 118, 150

HSL

323.1, 23.4%, 56.5%

HSV

323.1, 30.6%, 66.7%

CMYK

0.0%, 30.6%, 11.8%, 33.3%

OKLCH

0.6288 0.078 342.1

Properties

Warm Light Nearest: plum 4

Color Psychology

Magenta is a stimulating, attention-commanding color that bridges passion and imagination. It represents transformation, artistic vision, and unconventional thinking. Magenta disrupts expectations and is associated with innovation and bold self-expression.

Design Usage

Medium magentas are powerful for brands that want to project creativity and boldness. They create eye-catching gradients when blended with purple or orange tones. Use sparingly as accent colors for maximum impact in otherwise restrained designs.