#BD40AE

#BD40AE

Color Values

HEX

#BD40AE

RGB

189, 64, 174

HSL

307.2, 49.4%, 49.6%

HSV

307.2, 66.1%, 74.1%

CMYK

0.0%, 66.1%, 7.9%, 25.9%

OKLCH

0.5861 0.2013 333.0

Properties

Color Psychology

Magenta is a stimulating, attention-commanding color that bridges passion and imagination. It represents transformation, artistic vision, and unconventional thinking. Magenta disrupts expectations and is associated with innovation and bold self-expression.

Design Usage

Medium magentas are powerful for brands that want to project creativity and boldness. They create eye-catching gradients when blended with purple or orange tones. Use sparingly as accent colors for maximum impact in otherwise restrained designs.

Color Harmonies

Color Blindness Simulation

CSS Usage

background-color: #BD40AE;
color: #BD40AE;
border-color: #BD40AE;
Nearest Tailwind: Fuchsia 700 #A21CAF

Tailwind Shades

Contrast Checker

Text on white

4.66:1

AA Pass AAA Fail

Text on black

4.51:1

AA Pass AAA Fail

Compare With

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Frequently Asked Questions

What are the RGB, HSL, and CMYK values of #BD40AE?

RGB(189, 64, 174) · HSL(307.2, 49.4%, 49.6%) · CMYK(0.0%, 66.1%, 7.9%, 25.9%)

Does #BD40AE meet WCAG contrast on white?

4.66:1 — WCAG AA Pass, AAA Fail for normal text.

What text color is readable on #BD40AE?

Use FFFFFF text on a #BD40AE background; contrast on black is 4.51:1.